fresh’s latest lippie is a luxury skincare treat in a tube. this version one ups the original with anti aging qualities that are meant to give the delicate skin around the lip area a little extra love. i think it hydrates lips better than the lip treatment spf 15 and it seems to actually repair the damage done by cold, dry air. i’ve been using it to prep my favorite bold pink lip and adore the way it moisturizes and plumps to give a boost of definition. the anti aging benefits are icing on the cake – i can’t get enough of products that serve a purpose and provide an added benefit while they’re working. this new formula is somewhat less shiny, and lacks spf, but lasts longer than the original. although it also costs a little more, the advanced lip therapy trumps the lip treatment spf 15 this time of year. a winter must!